Mahindra Construction Equipment
GoSolr
The Zero Proof aimed to carve out a new niche in the adult beverage industry and establish itself as a major force. Starting as an innovative idea to supply non-alcoholic beverages to a niche market, the goal was to grow into a leading online retailer, importer, and supplier in the sector. The task involved not only launching a new category but also gaining a substantial market share.
Right from the outset, a close collaboration with The Zero Proof was essential. A holistic marketing strategy was tailored to pinpoint and engage the most relevant online market for their unique products. A strong focus on performance marketing allowed for scaling marketing budgets efficiently while achieving and maintaining a target return on ad spend that aligned with profitability goals.
This approach helped in identifying and leveraging the most effective channels and creative for reaching potential customers and driving sales online.
Cheers to our success! We helped enable 50-fold increase in revenue since the partnership's inception. The Zero Proof not only secured its place but also became the leading importer of non-alcoholic beverages in the United States and has recently secured series A funding. This has been a true success story and we are very proud to have been a part of its journey.